Copyright © 2026 Sakaza Afrika
Powered by Sakaza Afrika
Sakaza Afrika launches Social Sense and simu on Africa Day
Pan-African media-tech firm marks Africa Day with the commercial launch of two platforms from its Tech Lab
FOR IMMEDIATE RELEASE — 25 May 2026 | Nairobi & Johannesburg
On Africa Day, pan-African strategic communications and media-tech firm Sakaza Afrika announced the commercial launch of two platforms: Social Sense and Simu , alongside a broader call for communications to be recognised as core infrastructure for development, business, and public trust across Africa. The launch reflects the firm’s belief that outcomes whether in business, policy, advocacy, or customer engagement — are shaped by how effectively information is communicated, understood, and acted upon.
“The work of building Africa depends on people understanding, trusting, and responding to information. If communications infrastructure is weak, outcomes are weakened with it. You cannot separate the message from the mission.”
— Nelisa Ngqulana, Founder & CEO, Sakaza Afrika
Founded across Nairobi and Johannesburg, Sakaza Afrika positions itself as a firm focused on “PR’ing Africa” through blending strategic communications, storytelling, digital tools, and narrative intelligence to help organisations communicate more effectively across diverse African markets and audiences.
Social Sense — Narrative and reputation intelligence
Social Sense is an AI-powered platform designed for organisations that need deeper insight beyond reach and engagement metrics. It helps brands, institutions, campaigns, and communications teams understand sentiment, identify emerging narrative shifts, monitor trust, and interpret how conversations evolve across media and digital platforms.
“Traditional media monitoring tells you what was said. Social Sense helps organisations understand whether it mattered — and what that means for trust, reputation, and influence.” — Nelisa Ngqulana
Built for corporates, development institutions, advocacy campaigns, and organisations managing complex reputational environments across multiple markets.
simu — The verified human data platform
simu is a multi-channel platform designed for organisations collecting stories, feedback, reports, and responses at scale. Working across WhatsApp, SMS, email, QR codes, and direct web links, simu gathers structured, traceable responses into a centralised real-time dashboard — with identity and location verified at the moment of capture.
Designed to work without requiring an app download, the platform supports customer feedback, community engagement, field research, journalism, monitoring and evaluation, and large-scale insight gathering across both public and private sectors.
“We are living in a moment where perception is shaped instantly across digital platforms. If African organisations and communicators do not have the tools to monitor, interpret, and respond at that speed, we will always be reacting instead of leading.”
— Penny Lebyane, Co-Founder, Sakaza Afrika
The launches coincide with Africa Day, which commemorates the founding of the Organisation of African Unity in 1963.
“For too long, Africa’s stories have been interpreted through systems and platforms built elsewhere. Investing in African communications capacity — including technology built with African realities in mind — is part of shaping how the continent is understood and what becomes possible for its future.” — Nelisa Ngqulana
About Sakaza Afrika
Sakaza Afrika is a pan-African strategic communications and media-tech firm operating across Nairobi and Johannesburg. Founded by Nelisa Ngqulana and Penny Lebyane, the firm works with corporates, development institutions, and civil society organisations to build narratives that drive trust, engagement, and change.
Email: admin@sakazaafrika.com
